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Hanwha Robotics CI

The CI (Corporate Identity) serves as a central design element and symbolic
representation to consistently express the identity of Hanwha Robotics.

It establishes a visual benchmark that embodies dynamic energy, conveying a sense of infinite growth.
Through this motif, Hanwha Robotics effectively accumulates its distinctive visual brand assets.

Composition
Composition

It consists of three circles symbolizing continuous evolution, expansion,
and growth through constant changes and innovations.

Meaning
Meaning

The three circles visualize the creative encounter that fosters the growth of customers, society, and humanity’s future, evolving into a global company.

Expression
Expression

The dynamic energy of the three circles expands harmoniously, symbolizing infinite growth and development.

CI Color Guidelines

  • Orange 100%

    CMYK
    0/68/100/0
    RGB
    243/115/33

  • Orange 70%

    CMYK
    0/47/70/0
    RGB
    248/155/108

  • Orange 50%

    CMYK
    0/34/50/0
    RGB
    251/181/132

  • Black 100%

    CMYK
    100
    RGB
    0/0/0
RGB
applied to TV commercials, websites, and broadcast data
CMYK
applied to offset printing such as newspaper advertisements, magazine advertisements, and wide-format prints
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